FlowPas

Story Line

The FlowPas logo is recognizable as being from the Netherlands. We used a road intersection as our inspiration and combined it into a circle form to symbolize the joining of the traffic lanes as a sense of protection. The road lanes spreading out towards the top are a sign of future growth and expansion. 

In a driving environment, the geometric pattern design is immediately recognized. These pieces collaborate to produce the roadway’s two-dimensional design. The fun yet stylish logo perfectly complements the overall aesthetic and the font combines a corporate aesthetic with a whimsical one. This fits in well with FlowPas’ outdoor setting and location.

Logo usage

Mockups

Customer Personas

Reviews

What my Clients Say

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